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Here are some of the thinkers and tinkerers that had a major impact on me over the years. Check out their books and drop me a line if you’d like to discuss any of the work, concepts, and applications. Am always happy to revisit any of these fine publications.

Fourth Industrial Revolution

Klaus Schwab – 2016

Some of the changes upon us, mostly driven by technologies such as blockchain, autonomous driving, robotics, nanotechnology, biohacking and deep machine learning- to only name a few – are having such an impact that some of the experts consider we are now entering a fourth industrial revolution. If you’ve been curious about any of those major advancements and how they’re currently shaping our new lives, I strongly encourage you to pick up this excellent book by no other than the founder of the world economic forum. It makes for a relative quick read but delivers such a breadth of robust information. If you sometimes feel like you need to catch up on what’s going on and would like to keep it in your peripheral vision, this is the book to accomplish that. Great read!



Adam Grant – 2016

Amazing book on true originals. Fantastic read. Review coming up soon.


Angela Duckworth – 2016

I had seen the title on the bookseller shelf and was already intrigued when Ed Brimmer highly recommended the book – that just arrived in the mail! Review coming soon 🙂



Jonah Berger – 2016

If you enjoyed the tipping point by Malcolm Gladwell, you’ll love how Jonah Berger digs deeper down the rabbit hole and maps with gusto in this fascinating book that will no doubt fuel your marketing efforts. Review Coming Soon.


Blockchain Revolution

Don & Alex Tapscott – 2016

Eric Lousteau once taught me that revolutions can only unfold once a change in mentality has reached critical mass. Don Tapscott has certainly been keeping his finger on the pulse of every major digital revolution for the last decades and few have done as much when it comes to educating the masses on these paradigm shifts. Don and son Alex deliver a solid exploration of how blockchain came to be, what impact it has had since and what the major hurdles will be for the future. If you’re looking for a chance to wrap your head around this brewing revolution, dig in! It’s superb work. Read it. ”



Melanie Swan – 2015

With Blockchain at the core of web 3.0 and powering the 4th industrial revolution, I’m digging in to try and catch up with all that’s happened over the last 8 years, since the publication of the original blockchain paper by the elusive Satoshi Nakamoto.

If you read the excellent Blockchain Revolution by Don & Alex Tapscott to introduce the subject, this Blockchain analysis by the founder of the Institute for Blockchain Studies will give you a chance to deep dive into some of the
blockchain applications, promises and state of advancement as well as their limitations. Swan’s work is thorough yet accessible and very well structured. Albeit dense where it needs to be, it makes for a quick yet complete read on the state of this new revolutionary ecosystem of technology.I highly recommend it.


Elon Musk

Ashlee Vance – 2015

My girl knows that deep down I’m a science geek. She knows that the Tesla is on my wish list and that I’ve been interested in Elon Musk’s career. She was also there when I was especially fascinated by the fantastic long tail post on “Wait but Why” by the inspiring Tim Urban

So she decided to buy the book for xmas. I couldn’t put it down. I already had a lot of respect for the man but man was I blown away! I won’t spoil it for you if you haven’t read it but let’s just say there is much more to Elon’s plan than what I previously conceived. And what a tale of the utmost all around resilience. A fantastic read for me 🙂

Steve Jobs

Walter Isaacson – 2015

I was somewhat familiar with Steve Jobs: his rise and fall at Apple; his great comeback; the Mac, the iPhone, the iPad; the legendary talks…What Walter Isaacson delivers in this stunning biography is what made the man tick. Throughout his childhood, his partnerships, his marriage and his family life, you get to know the man, his dreams, his vision and his drive. Here is a man that you may adore or profoundly dislike and that you may approve of or disapprove of whether you’re a fan of Apple or not. But regardless of how you feel, it is fascinating to accompany Steve on his journey that simply
reinvented 5 major industries: personal computers, music, cell phones, distribution and design. A truly compelling read.


Peter Aceto & Justin Kingsley – 2015

This was an awesome read. Very cool concepts in there. Review coming soon.

Product Management

Jock Busuttil – 2015

I’ve been digging into what makes product management tick and was happy to stumble upon The Practitioner’s Guide to Product Management by +Jock Busuttil It’s recommended by the Pragmatic Marketing team and a fun exploration of one’s career and learning on the interesting path that product management can be. A solid read with some good insights and a healthy dose of humor. 🙂

Scrum Inc.

Jeff Sutherland – 2014

An esteemed colleague and friend of mine, Sebastien Paris, introduced me to Agile a few years ago. He taught me how it was a way of life much rather than a framework & that I was already a natural practitioner of the basic components without even realizing it. I eventually got formal training as a Scrum product owner and have been trying since to include it in everything we do.

Despite the training, I recently felt like something was still missing. And Jeff Sutherland’s book brought it all home. I read it in one evening and highly recommend it to anyone who has a lot to do in a complex environment!

Value Proposition Design

A. Osterwalder & Y. Pigneur

A solid framework to build a value proposition as a team quickly and efficiently. Review coming soon.

7 Habits of Highly Effective People (25th anniversary)

Stephen Covey – 2013

This is the anniversary edition of the original classic that came out what seems like ages ago. Been a big fan of Covey
since. Review coming soon.

David and Goliath

Malcolm Gladwell – 2013

A very cool read by Gladwell. A fascinating account of underdogs in there. Review coming soon.


Malcolm Gladwell – 2011

Some very cool concepts on how to master anything in there, including the infamous and controversial 10000 hours. Review coming soon.

Busines Model Generation

A. Osterwalder & Y. Pigneur

In 2015, TC Media sent a group of 25 or so executives at HEC for a 2 days intensive training on the Business Model Generation framework. I was impressed with the work of Alexander Osterwalder and Yves Pigneur who combined elements from lean startup, design thinking, blue ocean strategy, SWOT analysis and the work of most relevant business model thinkers there ever was, to come up with this innovative approach for the collaborative and highly efficient design of business models. It was published with the help and support of 470 brilliant collaborators from 45 countries and the quality of the work is stunning.

I browsed the books for the class and applied what I learned as much as I could in my daily work. But it is only recently as I read it again back to cover, since a group of interest I’m leading is building new business models for upcoming startups, that I got to appreciate this magnum opus for what it is: a behemoth classic and a must have for any disruptor. No wonder it was translated in 30 languages!

Rich Dad Poor Dad

Robert Kiyosaki-2011

Kiyosaki is one of the prolific authors on passive income. A classic. Review coming soon.

How the Mighty Fall

Jim Collins – 2009

I’ve always been a big fan of Jim Collins since the days of Built to Last. I was happy to recently go through How the Mighty Fall. A very quick read and not as hyperbolic as some of his other work but an interesting incursion nonetheless into what make the great ones stray and how they become the architects of their own demise…

What the Dog Saw

Malcolm Gladwell – 2009

One of the lesser known Gladwell. Awesome read. Review coming soon.

Game Theory

Kevin Leyton-Brown – 2008

In order to fully contribute to some of our ongoing projects, I needed to dig into the Game Theory, so I took a Coursera class with Kevin Leyton-Brown (UBC), Matthew O. Jackson (Stanford) & Yoav Shoham (Stanford). Fascinating class with a lot of relevance in business and everyday life. Review coming soon.

Emyth Mastery

Michael Gerber- 2007

If you enjoyed the emyth by Michael Gerber, you should dig into this very practical, very actionable emyth bible. Review coming soon.


Malcolm Gladwell – 2007

If you like neuroscience you will love this enthralling story by Gladwell. Review coming soon.


E-Myth Revisited

Michael Gerber- 2004

The classic by Michael Gerber on why most businesses fail. Very inspiring. One of my favorites on entrepreneurship. Review coming soon.

Built to Last

Jim Collins – 2004

By far one of the most impressive piece of business research I have come across. Review coming soon.

The Tipping Point

Malcolm Gladwell – 2002

Certainly one of the better-known masterpieces by Gladwell and for a good reason. A fascinating exploration of what makes things scale. If you’re in marketing and haven’t read this, treat yourself. Review coming soon.

Good to Great

Jim Collins – 2001

By far one of the most impressive piece of business research I have come across. Review coming soon.

Awaken the giant within

Anthony Robbins – 1992

One of Tony Robbins’most popular. A great exploration of how to leverage the power of NLP in everyday’s life. Review coming soon.